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21 December 2004
Internet and Broadband adoption 1.0 - UK
According to panel-based National Statistics (via EuroTelcoblog), 12.9 M (52%) of the 28.7 M British households had an Internet access in Q3 2004.
Internet individual users (home, work, elsewhere)
In October 2004, 61% of British adults said they had accessed the Internet in the three previous months.
On the other hand, 34% had never used the Internet. Among them, some said that :
- they didn't want to use it, had no use or no interest for it (43%)
- they had no Internet connection (42%)
- they lacked the knowledge or confidence (37%)
Non-Internet users were also asked to choose a statement that described their relationship to the Internet. The majority (54%) selected: "I have not really considered using the Internet before and I am not likely to in the future". This group corresponds to 19% of all British adults.
Regions
Internet adoption is not homogeneous. It is close to 65% in the London and South-East regions, below 50% in Wales and the North-East, and between 50 and 60% in the other regions, with increased adoption in the last two years in Scotland, Yorkshire and the Humber, and the North-West.
Internet Users Age
Internet adoption is highest among 16-24 years-old (83%) and lowest among 65 and older (15%). In the past two years, the largest increase though was in the 45-54 age group (+13%).
ISP subscribers
There is a 4.3% increase in the number of active subscriptions between October 2003 and 2004. Of all active connections, 36% are permanent, or Broadband. They were 20% a year earlier.
UK Broadband household
Assuming that the ISP subscribers statistics do not included businesses, the number of Broadband households in the UK corresponds roughly to 4.6 M.
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